HELLO, I am loretta.

A user experience design leader that has shipped successful consumer and B2B products across web and mobile.  I've designed products from conception to launch for Google and built a new business through hustling and social media.  I've also iterated on successful products and designed Netflix's video player experience that Fast Co. Design deemed "striped bared and utterly effective".


  • Creative direction (concept to execution)
  • Quantitative testing and user research
  • Interaction design
  • Design mentorship
  • Presentation
  • Visual design
  • Product & business strategy
  • Manage (multiple) complex projects, deadlines, and cross-functional collaboration

Find me on LinkedIn, Facebook, and Twitter.